Brinsley Dresden is Partner and Head of Advertising Law at Lewis Silkin LLP. He is also the Global Treasurer & Secretary, and sole UK member, of the Global Advertising Lawyers’ Alliance, as well as being a member of the Product Liability and Advertising Committee of International Bar Association.
Brinsley advises many of the world’s leading brands and advertising agencies on a wide range of issues covering all aspects of advertising law and regulation. This includes defending complex investigations and mounting competitor challenges with the Advertising Standards Authority; helping to obtain approval for television advertising campaigns from Clearcast; advising on the nutritional and health claims for foods; and advising on the advertising of medicines and medical devices in compliance with the requirements of the MHRA. Brinsley also advises both clients and agencies on the drafting and negotiating of client/ agency agreements, endorser agreements and celebrity talent contracts. He provides pre-production advice concerning the regulatory and intellectual property aspects of advertising across all media, as well as compliance advice for lotteries, sweepstakes and competitions in the UK and abroad. Finally, he advises on dispute resolution, such as third party claims of IP infringement in advertising campaigns and breach of contract claims. Brinsley advises clients across all sectors, including automotive, alcoholic beverages, cosmetics, food, pharmaceutical and health and beauty.
Brinsley is ranked in Band 1 for Advertising law by Chambers Directory, with the 2021 edition quoting client feedback that "Brinsley is a stalwart of the legal advertising industry. He's very experienced." "He's a standout and is very well respected." "He understands the value of law in context rather than in theory. He's very intelligent and is a trusted counsel to us."
Brinsley is also included in the Legal 500 “Hall of Fame” for Advertising and Marketing in the Legal 500 as well as in Super Lawyers; and he is the only lawyer included in the Campaign “A-list” of the 500 most influential figures in the UK advertising industry.
Brinsley is a recognised thought leader in advertising law and regulation and his comments and insights on the latest developments can be read on his team’s blog at www.adlaw.lewissilkin.net.